Summit to celebrate for LJ Fairburn
10 September 2014
LJ Fairburn cracks Kilimanjaro and raises over £35,000 for Farm Africa
A nine-strong team put together by the major UK egg supplier LJ Fairburn arrived in triumph at the summit of Mount Kilimanjaro this morning after a gruelling seven day trek to the top of Africa’s highest mountain.
The team have scaled Kilimanjaro to raise money for Food for Good, a major fundraising campaign set up by the UK food industry to support Farm Africa, the charity that is working to end hunger in eastern Africa by helping smallholder farmers there to grow more food for their families.
Before reaching the summit, the team had already exceeded its hugely ambitious fundraising target of £35,000, with more donations still to come in.
The team - made up of employees and suppliers to the Lincolnshire-based company that supplies 10 million eggs a week across the UK - arrived at Uhuru Peak at 9.30am local time (7.30 am British Summer Time) today.
Uhuru Peak towers at 5,895 metres above sea level. Getting to the top is not easy and is the equivalent of scaling Big Ben 61 times.
Punishing eight and a half hournight time scramble to the summit
So scaling the mountain was no easy task for the team which set out late last night from their camp at Barafu Hut for the final push to the summit. Already exhausted due to the difficulty in sleeping at altitude and in such cold conditions, the team had to push themselves forward into a howling, icy wind for eight and a half hours. Before they reached Uhuru Peak they had to scramble over loose scree and up paths that were practically vertical at times.
Each climber felt the effects of altitude and everyone went through a dark patch at some point during the final stages. So it was an incredible achievement when the whole team emerged onto the summit to gaze out from the roof of Africa and be greeted by a beautiful sunrise.
Before the team set off for the summit last night they were thrilled to discover surprise messages of support from family and friends that had been carried up the mountain. It all made for an emotional departure from Kibo and helped spur the climbers on.
LJ Fairburn’s Managing Director, Daniel Fairburn, summed up the whole team’s feelings on their triumph as he stood at Uhuru Peak:
"It was a life changing experience. I've never gone through so many emotions in one day and am just thrilled that all the team made it together. We feel great, but we now have another 5 hour walk back down to Mweka camp. There’s going to be lots of sore feet tonight!”
And responding in London to news of the team’s arrival at Kilimanjaro’s summit, Farm Africa’s Director of Fundraising and Communications, Pam Williams-Jones, said:
“This is fantastic news and the culmination of a huge amount of hard work and effort. The team really deserves this success and I’m thrilled that their triumph has been acknowledged with so much sponsorship to help us extend our work to end hunger in eastern Africa. On behalf of all the farmers and communities we work with, I’d like to extend our heartfelt thanks to the climbers and their supporters for all the money they have raised through this climb.”
Much more on the climb, including updates and images from the trip are available via the team’s online blog, “Cracking Kilimanjaro”
Images of the team at the summit were taken but due to communication difficulties on the mountain we are presently unable to provide an image. Images will be made available to the press as soon as they become available.
You can reward the team for all their hard work by making a donation on their online fundraising page.
Ends
For further information, and to arrange an interview with a team member, please contact the Farm Africa press office:
Matt Whitticase, 020 7067 1237 / mattheww@farmafrica.org
Ngaio Bowthorpe, 0207841 5156/ ngaiob@farmafrica.org
Notes to Editor:
About Food for Good
Food for Good is a Farm Africa initiative that is bringing together the food and hospitality industries to tackle one of the biggest challenges facing the world today: hunger. You can find out more about Food for Good here: www.farmafrica.org/foodforgood / 0207 067 1254.
You can watch a short video reviewing some of the incredible successes of Food for Good here: http://www.farmafrica.org/dig-for-good
Previous Food for Good challenges include:
Dig for Good – a team of 12 senior women executives from the food industry worked shoulder to shoulder with a team of Kenyan women to build a huge fish pond that has become a source of food and a thriving fish farming enterprise in Western Kenya.
The Chefs Kilimanjaro Challenge – leading UK chef Ashley Palmer-Watts led a team of chefs and restaurateurs on a successful fundraising climb of Mount Kilimanjaro.
The Tanzania Highland Challenge – a team of leading figures from the UK food industry undertook a gruelling six day trek across some of the wildest and most untamed landscapes anywhere on earth to raise sponsorship for Food for Good.
Farm Africa is also the official charity partner for The World’s 50 Best Restaurants Awards 2014, sponsored by San Pellegrino and Acqua Panna.
About Farm Africa
Farm Africa supports farmers living at subsistence level, constantly at risk of crop failure, to build food and income security so that they can grow a better and reliable future for their families.
By focusing on ‘climate smart’ agricultural and forestry techniques, building market links and adding value to production, Farm Africa unleashes the entrepreneurial abilities of the farmers and rural communities they work with.
Farm Africa believes passionately that smallholders can and will play a key role in achieving rural prosperity in Africa.
